The client brief:

The team at Bain & Co were throwing a big Alice in Wonderland themed conference at Syon Park for 320 staff. They had the outfits and the ideas, but there was one thing they were missing, the creative thinking…that’s where we came in. They asked us if we could create a themed activity with some fun and creative ideas to reward and entertain staff. It’s a good thing we’re experts at cocktail making…and being mad hatters.

Our thinking:

We designed and created a Mad Hatters Cocktail Session with a range of bespoke cocktails for Bain & Co including Strawberry Shortcake and G & Tea (see what we did there?) all served in Mad Hatter tea cups and teapots of course. A theatrical ambiance was created as teapots, filled with dry ice, brimmed over with steam.

Teams learnt a variety of techniques including muddling and shaking before creating their very own themed cocktails to drink. There was also a flaring competition so members of each team had to learn and show off their Tom Cruise style moves.

The activity allowed for everyone to get involved and participate in a relevant themed and fun-filled activity.

The feedback:

“So many thanks for providing such a fantastically different way to celebrate a Friday afternoon in June! You’ll be aware that it was an absolute hit and as heads clear the compliments are rolling in. Please, please do convey our heartfelt thanks to all. Thank you!”